Book of Donmon Teith

As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business.

Social media pervades people’s awareness and everyday lives while also influencing societal and cultural patterns. In response to the social media age, advert

The latest edition of this book offers communication scholars, professionals, and students current insights on how emerging technologies challenge and change th

Providing a practical and concise introduction to agency life, this text gives an insight into the day-to-day operations of a professional PR firm and offers be

The abrupt shift to online learning brought on by the COVID-19 pandemic revealed the need for the adoption and application of new media, virtual training, and o