Book of Donmon Teith

Readers learn what data to collect, how to analyze it, and how to act upon it. They will learn how to develop everything from an executive level dashboard and R

"Many companies still approach Search Engine Optimization (SEO) and paid search as separate initiatives. This in-depth guide shows you how to use these programs

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO stra

Helps users understand the breadth of Azure services by organizing them into a reference framework they can use when crafting their own big-data analytics solut

The second edition of Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine lea