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Why are some products a hit while others never see the light of day? While there's no foolproof way to tell what will succeed and what won't, every product has
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This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes,
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THE DEFINITIVE BOOK ON THE CHALLENGING NATURE OF PRODUCT MANAGEMENTWhen consumers use a product or a service, the experience generates an emotion. For those of
Product Management Simplified
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More than 80% of the PMs are not having clarity on the right resources to become a PM • Nearly 50% of the PMs are taking more than 12 months to gain awareness
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Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth m