Sport Marketing

Sport Marketing
Author :
Publisher : Human Kinetics
Total Pages : 560
Release :
ISBN-10 : 0736060529
ISBN-13 : 9780736060523
Rating : 4/5 (523 Downloads)
DOWNLOAD EBOOK
Book Synopsis Sport Marketing by : Bernard James Mullin

Download or read book Sport Marketing written by Bernard James Mullin and published by Human Kinetics. This book was released on 2007 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: This student text provides a foundation of theory and principles for those seeking sports management position. It provides an overview of the reasons and foundations for sport marketing as well as theoretical and research issues, and why market segmentation is important.


Sport Marketing Related Books

Sport Marketing
Language: en
Pages: 490

Sport Marketing

Authors: Windy Dees
Categories: Sports
Type: BOOK - Published: 2021-03-12 - Publisher: Human Kinetics

DOWNLOAD EBOOK

"This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the lates
Strategic Sport Marketing
Language: en
Pages: 405

Strategic Sport Marketing

Authors: Adam Karg
Categories: Sports & Recreation
Type: BOOK - Published: 2020-07-25 - Publisher: Routledge

DOWNLOAD EBOOK

Sport now has to compete for the consumer dollar with a vast array of leisure activities online as well as offline. Successful sport marketing is the result of
Introduction to Sport Marketing
Language: en
Pages: 415

Introduction to Sport Marketing

Authors: Aaron C.T. Smith
Categories: Business & Economics
Type: BOOK - Published: 2014-12-17 - Publisher: Routledge

DOWNLOAD EBOOK

Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little o
Fundamentals of Sport Marketing
Language: en
Pages: 0

Fundamentals of Sport Marketing

Authors: Brenda G. Pitts
Categories: Sports
Type: BOOK - Published: 2013 - Publisher: Fitness Information Technology

DOWNLOAD EBOOK

"Fundamentals of Sport Marketing" has long been the premier textbook in its field, and this updated, expanded fourth edition once again delivers superior conten
Sport Marketing
Language: en
Pages: 560

Sport Marketing

Authors: Bernard James Mullin
Categories: Sports
Type: BOOK - Published: 2007 - Publisher: Human Kinetics

DOWNLOAD EBOOK

This student text provides a foundation of theory and principles for those seeking sports management position. It provides an overview of the reasons and founda