Strategic Management

Strategic Management
Author :
Publisher : Bloomsbury Publishing
Total Pages : 226
Release :
ISBN-10 : 9781137035455
ISBN-13 : 1137035455
Rating : 4/5 (455 Downloads)

Book Synopsis Strategic Management by : Robert MacIntosh

Download or read book Strategic Management written by Robert MacIntosh and published by Bloomsbury Publishing. This book was released on 2014-12-12 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management: Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role. Key benefits: - Provides a comprehensive range of templates that have been road-tested with over 400 senior managers - Includes extensive case material and interviews - Lecture slides, tutorials, and multiple choice questions available on the companion website


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