Download or read book Summary of Seth Godin’s This is Marketing by Swift Reads written by Swift Reads and published by Swift Reads. This book was released on 2019-06-28 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is Marketing: You Can’t Be Seen Until You Learn to See (2018) teaches readers how to promote products that are tailored for specific segments of society. Author and entrepreneur Seth Godin explains that businesses and individual marketers often make the mistake of drumming up sales by hyping plentiful but substandard wares... Purchase this in-depth summary to learn more.