Related Books

The Challenger Customer
Language: en
Pages: 290
Authors: Brent Adamson
Categories: Business & Economics
Type: BOOK - Published: 2015-09-08 - Publisher: Portfolio

DOWNLOAD EBOOK

Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest res
The Challenger Sale
Language: en
Pages: 240
Authors: Matthew Dixon
Categories: Business & Economics
Type: BOOK - Published: 2011-11-10 - Publisher: Penguin

DOWNLOAD EBOOK

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeo
The Challenger Customer
Language: en
Pages: 256
Authors: Brent Adamson
Categories: Business & Economics
Type: BOOK - Published: 2015-09-08 - Publisher: Penguin

DOWNLOAD EBOOK

Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest res
The Effortless Experience
Language: en
Pages: 258
Authors: Matthew Dixon
Categories: Business & Economics
Type: BOOK - Published: 2013-09-12 - Publisher: Penguin

DOWNLOAD EBOOK

Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wr
Eating the Big Fish
Language: en
Pages: 364
Authors: Adam Morgan
Categories: Business & Economics
Type: BOOK - Published: 2009-04-03 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and Expanded The second edition of the international best