Related Books
Language: en
Pages: 232
Pages: 232
Type: BOOK - Published: 1981 - Publisher: Signet Book
Language: en
Pages: 321
Pages: 321
Type: BOOK - Published: 2014-04-04 - Publisher: Routledge
Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work
Language: en
Pages: 722
Pages: 722
Type: BOOK - Published: 2009-05-19 - Publisher: Routledge
In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media
Language: en
Pages: 354
Pages: 354
Type: BOOK - Published: 1992-12-18 - Publisher: Madison Books
Exposes the strategies used by advertisers to manipulate our thoughts and senses.
Language: en
Pages: 182
Pages: 182
Type: BOOK - Published: 1992 - Publisher: Popular Press
"Subliminal perception debunked, senior citizen advertising comes of age, Mona Lisa goes commercial, and male ad image changes are questioned! These and a host
