Download or read book Words That Sell Cars written by SIMON. BOWKETT and published by Rethink Press. This book was released on 2019-02-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Out-dated sales scripts, that might have worked in the past, aren't working now. Customers are more informed, know exactly what they want, and will shop around to get the best deal. As manager of a busy car sales dealership, recruiting and retaining great sales people is increasingly difficult. Keeping them motivated can be even harder.